Unlocking practice growth through performance-led paid media
North Lakeland Dental
Wigton, Cumbria
Before October 2024, North Lakeland Dental had completed just 5 Invisalign cases all year. While the treatment was available and wanting to grow that part of the business, they lacked the marketing strategy to consistently attract the right patients. They needed a more reliable and results-driven way to generate high-quality leads and convert them into booked consultations.
What We Delivered
We launched a performance-driven paid media strategy designed to drive targeted traffic and convert it into real patient enquiries, focusing on clear messaging, precise targeting, and a seamless lead journey. Within just six months, the practice has generated over 150 Invisalign leads – resulting in 30+ completed Invisalign cases.
By aligning ad creative, audience strategy and landing page experience, we turned underperformance into predictable growth. North Lakeland Dental now has a reliable system for generating new patient demand and the confidence that their marketing is actively driving results.