Celebrating 10 years of MiSmile
In 2015, MiSmile began with Sandeep’s vision – to build something that hadn’t existed before. A network of like-minded dental practices who believed in the power of Invisalign, and more importantly, in the power of community.
It started with just 20 practices. Today, there are over 130 across the UK. Together, we’ve helped straighten over 50,000 smiles.
But numbers only tell part of the story.
What really defines the MiSmile journey is the people – the practice owners who took a leap of faith, the teams who showed up day in and day out to deliver exceptional care, and the patients who trusted us to transform not just their teeth, but their confidence.
It’s a milestone that means a lot to all of us at MiSmile Media.
Because we haven’t just watched this growth from the sidelines. We were born from MiSmile’s growth and now we’re growing with it. MiSmile Media is shaped by years of working alongside this community. Listening to what practices need, learning what really drives growth and understanding how to create marketing strategies that actually reflects the quality of care happening inside each dental practice.
We’ve been lucky enough to be part of so many stories in such a short space of time. From launches and rebrands to campaigns that changed the trajectory of a business. But more than anything, we’ve seen what happens when the right support meets the right ambition and we’ve tried to build MiSmile Media around that principle.
This isn’t just a celebration of a decade gone by. It’s a moment to say thank you. To every practice that joined early and stayed the course. To every new one finding their feet. And to the people who believed in something bigger than their own four walls.
Here’s to 10 years of MiSmile.
And everything is still to come.


